MetaTerrace, the first mixed reality lounge-restaurant opens in DIFC

10X Technology

Mita Srinivasan
10X Technology
Published:

MetaTerrace, the first mixed reality lounge-restaurant opens in DIFC

NFTs and metaverse-related developments are expected to find greater momentum as digitalization makes inroads into every facet of life. Dubai’s continued strides in NFTs and metaverse are largely owed to its efficiency-driven governance and local trailblazers like ColossalBit.

ColossalBit has launched MetaTerrace, a one-of-a-kind establishment converging the digital and physical worlds, in line with the principle of the metaverse. Located at DIFC, MetaTerrace will have its own VR room that will facilitate “metaverse experience". The VR glasses will enable people to visit alternative worlds, meet like-minded individuals, have drinks, engage in NFT and crypto discussions — all at the fingertips, on a futuristic MetaTerrace.Predicated on the metaverse, the lounge-restaurant offers a unique opportunity to get a glimpse of what the digital future looks like.

Ciro Arianna, Co-Founder and CEO of ColossalBit, a Dubai-based consultant for cryptocurrency, blockchain, and NFTs, and heading up MetaTerrace, said, “With a spectacular view of the Burj Khalifa and Dubai skyline, combined with an option to transact and make bookings in most cryptocurrencies and blue-chip NFTs, MetaTerrace has all the makings to become the centre of Dubai’s crypto scene, where enthusiasts and innovators can launch their projects, host meetups, and uphold the community spirit.”

Facebook’s recent rebranding to “Meta” has fuelled discussions on metaverse and how blockchain-linked asset classes like NFTs and crypto fit the narrative. Several leading brands have since made a foray into virtual ways, with Nike recently acquiring RTFKT, a creator-centric, “metaverse-ready” brand. Even Adidas sold its NFT range featuring G-Money, Bored Ape Yacht Club (BAYC) and Punks Comic (a Pixel Vault project) recently, raising more than $23 million in a couple of hours.

NFTs and metaverse-related developments are expected to find greater momentum as digitalization makes inroads into every facet of life. Dubai’s continued strides in NFTs and metaverse are largely owed to its efficiency-driven governance and local trailblazers like ColossalBit. The company’s portfolio includes the world’s first augmented reality NFT mural called “Future NFT Dubai”, the infamous S.T. Dupont pen that football legend Diego Armando Maradona used in 1984 when he signed for Italian side Napoli, and the world’s first NFT-linked fine dining and art experience, among other inspiring collections and initiatives.