“Tap on Phone” payment solution launched by Visa and areeba in Lebanon

Electronic payment technology company, areeba, and Visa have collaborated to introduce Tap On Phone” solution that turns any Android smartphone into a secure payment acceptance device for contactless cards and mobile payments.

Merchants can download the “Tap on Phone” mobile app and start accepting payments instantly, providing their customers with a seamless and secure checkout experience.

This new option will allow small & medium businesses (SMBs) the ability to accept contactless payments using their own smart devices. “Tap On Phone” is a simple and cost-effective acceptance technology developed to cater to the needs of micro and small businesses such as groceries, kiosks, restaurants, barbershops, small retailers, and services like delivery.

According to Maher Mikati, CEO at areeba, many small and medium merchants in the Arab world are currently not accepting electronic payments, despite the safety, convenience, and value it would bring for their businesses. Turning a mobile phone into an acceptance device unlocks tremendous opportunities for those merchants by increasing their sales and reducing their costs.

Visa’s Country Manager in Lebanon and Iraq, Mario Makary, added, that “the pandemic has made it critical for businesses to expand their payment methods beyond cash, as consumers expect and prefer secure and seamless cashless payment methods wherever they shop. This new option can help businesses go digital quickly, avoid lost sales and improve cash flow by accepting contactless payments anywhere, anytime while improving the customer experience.”

In Makary’s opinion, Customers win too with the new option. “We are excited to partner with areeba to bring this innovative digital payment solution that will help unlock access to the digital economy for more Lebanese consumers and businesses.”